The number of SMB Pages on Facebook has risen from 30 million in 2015 to more than 80 million today. The rise of the platform shows how valuable it is to businesses as it allows them to reach out to their potential customers and promote themselves.
As more businesses join the platform, the expectations of consumers are also rising. They want to be able to interact with brands on a 24-hour basis, and this includes having the option to make purchases. Whether it’s responding to feedback or answering questions, consumers expect to be able to do everything at their own pace.
With the help of chatbots, businesses can now automate the process of interacting with their customers on Facebook Messenger. These tools allow them to respond to questions, provide prompts, and maintain their engagement with their audience.
If you’ve not considered using chatbots for your business, then this article is for you. There are a few reasons why it’s worth considering.
They Are Your Employees For 24/7
Even while you’re sleeping or otherwise occupied, people who are interested in learning more about your business can still contact you at any time.
These inquiries will most likely come, and they need to be responded to immediately. Some companies hire people to manage their social media accounts, but as a small business, you might not have the resources to pay for a dedicated staff member.
Unlike humans, chatbots don’t need to rest or go on coffee breaks. Instead, they can respond to a wide range of questions and politely answer them even if they can’t answer them. They can also hold several conversations at the same time, which is helpful for human limitations.
They Provide Customers With Personalized Engagement Experience
Today, social media is a vital part of our interactive process. It allows us to connect with customers and develop relationships with them. Unfortunately, many companies believe that only a real person can provide the necessary personal touch to their customers. However, this is not the case. Instead, various brands have found that they can provide this type of interaction with their customers through interactive platforms.
Through effective chatbots, businesses can provide their customers with engaging and personalized experiences.
They Can Do Several Different Things
Chatbots are versatile and can be used to provide various response services to complement a customer’s experience. They can also cater to specific needs.
Whether it’s for work or pleasure, chatbots can be used to do just about anything. They can be trained to help others and your business.
They Are Cost-effective
While chatbots can do all the tasks above, developing and maintaining one isn’t costly.
You don’t necessarily have to hire someone to set up this feature for you. It can be done on your own, though you might have to update it occasionally if you don’t have the necessary skills. The cost of doing so will likely be less than if you had a group of people working for you.
You can build a bot that can respond to specific questions that people send to your page by reviewing the types of questions that they frequently ask. This will allow you to identify the most common ones and address them.
If you haven’t considered bot as an option for your business, then it’s time to start looking into it.
You Can Start Building Your Chat Bot Today
With our SocialMate platform, you can start building your first Boot Screen simply and easily, without any special skills or software knowledge. You can start by looking at Docs from here that will take you step-by-step until you succeed at the Boot Chat work that’s right for you!